Turkish Airlines has unveiled its 10-year strategy plan - 1

Turkish Airlines, founded in 1933 with a tiny fleet of 5 aircraft, has established its place on the global scene with its increasing growth year after year. In particular, over the previous 20 years, it has outperformed the industry average in terms of capacity, passenger numbers, and profitability, becoming one of the most prominent companies in global aviation today.

Turkish Airlines’ excellent growth performance has made important contributions to the country’s economy and jobs, and it has shared its ambitions for the 100th anniversary of its founding with the public.

The strategic emphasis areas that aim to provide considerable value for the national flag carrier’s stakeholders have been determined in accordance with its vision for 2033;

By 2033, the company expects to have a consolidated revenue of more than $50 billion USD.
Maintaining an EBITDAR margin of 20% to 25% between 2023 and 2033,
Improving efficiency, maintaining cost discipline, and developing new revenue-generating options to sustain the airline’s outstanding financial performance
By 2033, it will have added 140 billion USD to the Turkish economy.
Increasing the fleet to 435 planes by 2023 and to over 800 planes by 2033; increasing the passenger network to 400 destinations.
With an annual average growth rate of 7%, passenger capacity will be doubled in 2023 by 2033.
Service 170 million passengers by 2033, up from 85 million in 2023.
With about 150 thousand people, including subsidiaries,
Increasing cargo volume and establishing Turkish Cargo among the top three cargo carriers in the world by 2033; exploiting the capabilities of its cargo hub, SmartIST, which is now one of the world’s largest air cargo terminals;
Creating a separate entity for the airline’s low-cost arm, AnadoluJet; reinventing its brand, reorganizing its revenue and cost structures, and achieving a fleet size of 200 next generation aircraft to boost its competitive positioning
Improving customer experience and brand recognition by: – Providing personalized attention to each traveler across all service channels

  • Finishing cabin makeover to improve in-flight experience
  • Expansion of the Miles & Smiles rewards program and an increase in the number of active members
  • Becoming one of the top three airlines in the world in terms of providing the finest digital experience by launching new digital transformation projects.

To become a sustainable airline, the following steps must be taken: – Increase the number of new generation aircraft in the fleet

  • Increasing the use of environmentally friendly aircraft fuel.
  • Increasing the number of LEED certified buildings to increase the use of renewable energy.
  • By 2050, becoming a “Carbon Neutral” airline through the deployment of carbon emission offset schemes.

Prof. Dr. Ahmet Bolat, Chairman of the Board and Executive Committee of Turkish Airlines, commented on the declared targets, saying, “Being able to grow from our humble beginnings 90 years ago into one of the world’s leading airlines is a great honor for us.”

Turkish Airlines has unveiled its 10-year strategy plan - 2

Turkish Airlines, a 90-year-old behemoth, is now, in our opinion, a lively and young adult, actively pursuing its development. Yes, our journey continues to be long, and as our country’s national airline, we continually implement and set our short, medium, and long-term goals on this adventure that takes us to the four corners of the globe.

By declaring our strategic planning for our 100th anniversary, which we will commemorate in ten years, we are pleased to share our aims that will greatly contribute to our country’s economy and development over the next ten years.

As a member of this magnificent institution, which is Turkey’s most well-known global brand in the international community, we assure you that we are confidently moving toward our goal of becoming the world’s best airline company, and that we will continue to make our country proud for many more years. We wish everyone luck in achieving our announced 2033 targets.”

Turkish Airlines, which employs over 75,000 people through its subsidiaries, will continue to proudly fly Türkiye’s national flag in the next years with its unrivalled network, contemporary fleet, excellent service approach, and remarkable financial performance.

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